There has been a largely synthetic controversy this week about the cover of the New Yorker magazine, which caricatures Barack Obama and his wife, Michelle, as America-hating terrorists. The unsubtle point is to mock those conservative neanderthals who perceive in the Obama campaign something, well, unAmerican. The Obama campaign has, however, taken umbrage.
My Times colleague Alice Fishburn sought the views of a number of us on the propriety of this cover. This was my comment: It would take an obtuse reader to miss the laboured irony here - complete with portrait of bin Laden and the flag consigned to the fire. Indeed the lack of subtlety is the reason the cartoon fails. The role of Michelle Obama in the campaign and where she stands politically are matters of public interest, as were the equivalent questions directed at the Clintons in the 1990s. Obama's campaign has no ground for complaint; on the contrary, the cartoon unfairly caricatures the opposition to him.
But read Christopher Hitchens in the Mirror. He expresses more witheringly the point I was groping for:
"If reassurance is what was wanted, it would have been nice to hear Barack Obama agreeing with the New Yorker’s people that the cover was (a) a joke and (b) a pro-Obama joke and then adding (c) that he and his wife "got" the said joke. No such luck. A statement of extreme lugubriousness from Obama campaign spokesman Bill Burton announced that "most readers will see it as tasteless and offensive – and we agree". So in other words, the Obama team disagrees strongly with those readers who don’t see it as tasteless and inoffensive, as well as those who interpret it as an attempt to draw the sting from a whispering campaign against Obama. Take that, you broad-minded and humorous rabble! Satire can do no more."
I suspect that the Obama campaign sought the mantel of those who are offended, because there is a fashion for according sympathy to those who declare themselves mentally anguished. It would be nice if they were met with less understanding and appreciably more derision.
Oliver makes a comparatively sophisticated point, which is well taken. However, I am reminded of a conversation in Asimov's Foundation:
Weinis: Give me none of that Hardin, save it for the mob
Hardin: My dear Weinis, whoever do you think I am saving it for?
(http://www.scribd.com/doc/296137/Asimov-Isaac-Foundation-2-Foundation - page 90)
In short, the sophisticated metropolitan elite will see the irony, disgruntled workers will not - it triggers a deep fear and suspicion that many would not dare to voice. I'd say Obama has good cause for concern.
Posted by: Alcuin | July 17, 2008 at 11:22 AM
As I read elsewhere, if Obama is trying to neutralise silly rumours that he is a Muslim then over reacting to a cartoon might not be the best way to go.
Posted by: Ross | July 17, 2008 at 11:33 AM
The best way to disarm the middle-name obsessives who might not get it would have been to laugh loudly, to take ownership of it. But perhaps it's hard to switch from pious preacher mode.
Here's another cartoonist who tried a similar approach to the rumour-mongering back in April.
Posted by: Kellie Strøm | July 17, 2008 at 11:43 AM
But (and correct me if I'm wrong - the website is all I am going on) there was no article about right-wing loons pretending Obama was a subversive Muslim, so the cartoon (and being on the front page) seems gratuitous. Also Peter Brooke's 'Americans don't get irony' -- oh dear oh dear.
Posted by: Matthew | July 17, 2008 at 12:30 PM
Peter Brookes' anti-Americanism has always been of the knee-jerk SWP variety. The "irony" comment is regularly heard from those quarters, and is laughable when one considers the source of that brilliantly ironic comedy series - "Frasier".
Posted by: arnoldo | July 17, 2008 at 01:07 PM
I think Obama is a great candidate and support him. Please visit WHYOBAMA08.org and encourage others to do the same.
Posted by: Sally White | July 17, 2008 at 06:46 PM
Re "it would take an obtuse reader to miss the laboured irony here".
Would you have said the same if the cartoon had appeared on the cover of a Ku Klux Klan newsletter? Isn't your interpretation dependent on your expectations of the New Yorker?
Posted by: Jeremy Das | July 17, 2008 at 07:03 PM
You're so right about the issue of offence. In this week's TES magazine there's an article about arranging a classroom discussion of free speech. Apparently the students should leave knowing '...you can say what you want as long as it doesn't offend others and that you respect their point of view.' As you've argued before, under these circumstances how can you say anything?
Posted by: Neil Panton | July 17, 2008 at 07:33 PM
"Would you have said the same if the cartoon had appeared on the cover of a Ku Klux Klan newsletter? Isn't your interpretation dependent on your expectations of the New Yorker? "
And indeed prior knowledge of the New Yorker's editorial position.
This reminded me of Charlie Brooker's notorious pre-2004-election call for George W Bush to be assassinated - originally made in the Guardian's Saturday Guide, where his regular readers would expect him to hurl vitriol at all and sundry from the platform of a very funny but essentially trivial TV review column. Even without prior knowledge of his particular schtick, it should be pretty clear to anyone picking up that particular Guide and seeing the surrounding context just how seriously one should take his mock ranting,
But the online version completely eliminated that context, and there was no essential difference to the untrained eye between Brooker's column and a Guardian leader - at least in terms of accessibility and layout. Indeed, a number of excitable people in the US genuinely did think it was a legitimate opinion column and reflected the paper's editorial line.
Similarly, the fact that the New Yorker cartoon is on the front cover means it's much more likely to be spotted by people who won't appreciate - or care about - the intended irony.
Posted by: Michael | July 17, 2008 at 09:15 PM
Obama needs to be more thick-skinned, and less thick-headed.
He is said to be modelling himself on JFK, though he'd do better to emulate an earlier - and greater - Democratic President, Harry Truman, who wisely observed, "If you can't stand the heat, stay out of the kitchen."
Posted by: Miv Tucker | July 18, 2008 at 12:09 AM
Michael has it exactly right. David Remnick, Hitchens and Mr Kamm all seem to be assuming that this image will remain tethered to its context as a 'New Yorker' cover (and therefore ironic, pro-Obama etc). But in the online age I'm not sure that's likely. However, Gawker really has the last word on this:
http://tiny.cc/B0erT
Posted by: Marbury | July 18, 2008 at 08:31 AM
"the fact that the New Yorker cartoon is on the front cover means it's much more likely to be spotted by people who won't appreciate - or care about - the intended irony."
Unlikely. If you buy the New Yorker at a shop half of the cover is shielded by a flap telling you about the stories inside.
Posted by: Hasan Prishtina | July 18, 2008 at 08:14 PM
"Obama's campaign has no ground for complaint; on the contrary, the cartoon unfairly caricatures the opposition to him."
This is the gas. Should I discover laboured irony here? Or should I assume, our dear friend is not so sure about Barack Obama's loyalty or fears he could be pulled into the abyss of the "Arab Mind"? If he is not really a secret Muslim, that is.
Posted by: LeaNder | July 19, 2008 at 12:39 AM
I think Obama's reaction should be seen through the lens of image management. I'm quite sure that he gets the joke. But his campaign people believe that some of the imagery used on the cover is part of a bad "optic" that is highly influential. I have to say that I agree with them. I disagree with their reaction, however, and agree with Hitchens.
Posted by: Peter Stoyko | July 23, 2008 at 12:44 PM